Monthly Archives: <span>July 2014</span>

Inbound Marketing Mashup: July 2014

A Purchased List is a Dead List | Mailchimp Blog The main reason to stay away from purchased lists: They’re as good as dead. Tweet This! An Epic List Of 47 Referral Programs | Referral Candy Lots of people use referral programs. Here are some awesome ones. Tweet This! Using Modern SEO to Build Brand Authority| The Moz Blog Read more »

Search Updates Roundup: July 2014

  Did Google Update On June 24th? Very Little SEO Chatter | Search Engine Roundtable, 26 June 2014On June 24th, all the tools tracking Google’s search fluctuations began lighting up. MozCast, SearchMetrics, all went nuts. Algoroo seemed calm, which is interesting. Tweet This! Google’s Panda Algorithm Forces PR Newswire To Remove Press Release Spam | Search Engine Read more »

Serperture Design Of The Month: July 2014

Tectonica is a company that builds all the online tools that are needed for a successful campaign, from strategy to production. They also choose to focus on non-governmental organisations, progressive politics and social-positive business. Their website tells their story, and it tells their story well. Although it takes a couple of second for the website Read more »

Featured Campaign: Ikea Creates a Catalogue Website on Instagram

Russian ad agency, Instinct, has managed to exploit Instagram by building a website for furniture giant, Ikea within the mobile app. By going to the ikea_ps_2014 Instagram account on a smartphone, visitors are presented with 12 images that make up the ‘website’. The catalogue comprises Benches, Tables, Storage, Light, Textiles, and Ideas. Once the relevant Read more »

Inbound Marketing Mashup: June 2014

How to Grow Your Facebook Audience | The Payroll Blog Target traffic that you already have with custom Facebook audiences. Tweet This! 7 Key Elements for High-Converting Landing Page | Themexpert For inbound marketers, the aim of business websites is to convert visitors and gain revenue. These 7 elements are essential for making it happen. Tweet This! The Practical Read more »