It’s about that time again, when we present you with the top 10 inbound marketing posts from around the web in one convenient place.

Snickers clever misspelt keyword campaign | iMod Digital

Snickers worked together with Google on this clever Adwords campaign that used misspelt keywords. The campaign was a hit, getting 558,589 impressions in only 48 hours.

APIs for Data-Driven Marketers | SEOmoz

Application Programming Interfaces are extremely useful ways of retrieving data from an application. This overview shares some of Dr Pete’s hand selected APIs in various categories.

Set up Universal Analytics | Google Support

A handy how to from Google to set up  Universal Analytics on your websites, which adds significant value to your data.

Mobile Marketing: How to Get Started | Social Media Examiner

A Social Media Marketing podcast on how to get started with mobile marketing and why you should pay more attention to mobile customers. The podcast is comprehensive and the accompanying post is quite thorough.

The Advanced Content Marketing Guide | Quicksprout

Quicksprout put this super valuable guide together because they wanted to share the most advanced content marketing techniques available today. You can read it online or download it as a PDF.

Google: “Game Changing” Features Will Boost Google+ Adoption | Marketing Land

Google+ adoption has been slow, but Google has recently added what they call “game changing” features aimed at marketers and developers that are set to change that.

Excellent Analytics Tip #24: Obsess About Real Business Profitability | Occam’s Razor

Introducing Keyword Planner: combining the Keyword Tool and Traffic Estimator into One | Google Inside AdWords

On Monday, Google announced the release of Keyword Planner, which combines the Keyword Tool and Traffic Estimator into one smooth process. Keyword Planner comes with many new features which are highlighted in the post.

Reclaiming YOUR Search Data | Slideshare

Tim Resnik shares some insights on how to reclaim your search data and find data that is hiding in this mozinar.

Advanced Search Operators Guide: Tips for Searching the Web from SEO Experts | Boom Online Marketing

An in depth guide on broadening or refining your search for either site specific queries and targeted results. The guide is comprehensive and covers diagnostic tools, link building and other handy SEO applications.

Now it’s over to you. Which of these posts have you found most useful? Share in the comments below.

The clip features a news anchor reading  the news, when he notices the man singing while pumping gas. He loves the man’s singing so much that he offers to pay for his fuel if the man and his wife sing karaoke for him. The clip’s been on YouTube for a week and has received almost 11 million views.

The video is Jay Leno’s biggest viral hit. And it’s probably fake. You’ll notice that the gentleman pumping gas doesn’t share his name, yet at around a minute in, the news anchor announces, “Here’s Will.”

The pair are actually actors that have been trained in Chicago. Will and Monifa Sims were interviewed by the Chicago Sun-Times and were also invited on The Tonight Show to share their songs with The Tonight Show. Will claims that they weren’t in on the prank before it happened. Interestingly, when they were introduced on The Tonight Show, Will and Monifa were introduced as a bartender and fitness instructor respectively. The reason for this being that the show’s producers didn’t want it to seem that the actors were planted there.

In fact, a quick Google search of the term “pumpcast news” returned with 8 of the 11 results claiming that the viral hit could be a hoax. While the evidence seems to be pointing that way, the video is still funny and a pleasure to watch.

What are your thoughts? Is the viral video a hoax or the real deal?

You should have already added your client’s details to the report before running it, but did you know that you can make your reports even more useful to your clients by including links to the relevant knowledge base articles and also including the pass or fail messages? These are included by default, but you may have run a report previously and deactivated them. You can also choose to omit hidden elements from your PDF report. These options are available in the settings of Report Control of the report you’re currently working with. These settings are available to you whether you’re downloading or emailing the report.

The Serperture Report Download Screen

However, when you’re sending the report off as an email, there are many more options that open up to you. You simply add the relevant details on the fields in the pop up box and you can send the report directly from Serperture, without having to open your email client or downloading the report. In fact, you can even send yourself a copy.

The Serperture Report Email Screen

Now that the basics are out of the way, did you know that as a business user, you can brand your reports? By default, reports are clean and unbranded. You can easily add the professional touch to your reports by going to your control panel, and clicking on account settings. Click on PDF settings and enter your details under PDF Details and upload a company logo.

Next, click on the PDF Design tab and choose a custom template from the dropdown box. Here you can choose your own company’s corporate colours to use in your reports. You are presented with options for three colours. You can choose the colours using the provided colour wheel or entering the hexadecimal code.

The Serperture PDF Design Pop Up Box

Being able to brand your reports may be a small detail, but it can go a long way. It adds to your corporate identity and makes your brand come across professionally to your clients, whether you’re a freelancer or you work for a large firm.

Twitter has been busy lately, having delivered two new mobile applications this year. The first, Twitter #music, has been slipping down the App Store charts. Vine, on the other hand, has been way more successful.

Vine is currently an iOS app that allows users to upload and share short, looping video clips. These clips can be a maximum of six seconds long and can be embedded on other social networking sites like Twitter and Facebook.

Originally founded in June 2012 by Dom Hofmann and Rus Yusupov in June 2012, Vine got acquired by Twitter in October of that year, and debuted on 24 January 2013 as a free app for the iPhone and iPod Touch. Within only a few short months of its debut, Vine became the most used video sharing app in its market, despite its low adoption rate. It even became the most downloaded free app in The App Store on April 9, 2013.

The videos on Vine are like tweets. Short, to the point and they inspire creativity.

You can also think of Vine as a video version of Instagram. Instead of sharing a static frame taken from your life, you get to share six seconds with your followers. And those six seconds provide an experience that is a little deeper. Audio is also supported, and compliments the user experience nicely. The parallels don’t end there though. Vine also makes use of square-format content windows and also embodies a very slick and user friendly interface. The home feed is also almost identical to Instagram’s, in that you simply scroll to see the latest posts.

You may be wondering why you would need yet another social network to add to an ever growing list. Vine fills a void in our social networks. We have social networks that do what they do really well, and until now there hasn’t been an app that did video sharing well. Vine’s changed all of that. Try it. Download the app on your iPhone or iPod Touch. Sure, it’ll take a little getting used to, but in no time, you’ll be capturing moments six seconds at a time and sharing them with your followers.

Vine also recently updated their application to allow the use of the iPhone’s front facing camera and the ability to mention users in updates, much like on Instagram and Twitter.

April’s almost over and we’ve rounded up the top inbound marketing resources from around the web, so that you don’t have to spend your time wading through tons of useless information.

Advanced Twitter Analysis in Google Analytics | SEO Takeaways

Ever wish that you could track every Twitter click, tweet, and follower to conversions and sales? This post is a great tutorial that helps you achieve just that with the aid of a Chrome plugin and your Google Analytics account.

How Valuable Are Nofollow Links? | The Experts | Electric Dialogue

Four SEO experts share their views on the value on nofollow links, and their potential value to link building. The experts were all asked the same five questions, oblivious to the answers that the others had given.

Innovative Volkswagen SEO Campaign | iMod Digital

The folks over at iMod Digital take a look at Volkswagen’s innovative new Passat SEO campaign. The fresh and unique campaign uses SEO to get VW to rank for the top spots in Google Images.

The Definitive List for Inbound Marketing Resources for 2013 | The Servula Blog

They weren’t kidding with the title of this post. The Servula Blog dishes up a comprehensive list of both paid and free inbound marketing resources for 2013. Definitely worth checking out and bookmarking.

How to Prepare for the Penguin Update in 10 Easy Steps | Neftis Consulting

With the looming Penguin update, it’s best to prepare by taking a look at your website’s backlink profile. Neftis Consulting lays out 10 easy steps to follow to make sure that you’re prepared.

The Latest 5 Tools I’ve Added to my SEO Toolbox | Distilled

Craig Bradford has added some new tools to his SEO arsenal. He outlines which tools he’s added along with an explanation of what the tools do.

SEO Failure? Where to Point the Fingers | Search Engine Journal

Sometimes SEO failures are inevitable. Companies and clients get understandably upset and want answers. However, the person, or people, in charge of SEO aren’t always to blame.

How Google’s Image Search Update Killed Image SEO | Define Media Group

On January 23, Google updated image search to include high resolution pictures directly within search results. The update has resulted in a sharp decline in image search referral.

8 Reasons Why You Need to Establish Yourself as an Authority on Google+ | Jeffalytics

An interesting case study by Jeff Sauer on why being an authority on Google+ directly impacts search results. Google+ actually helps your website rank highly. It’s time to rethink your Google+ strategy and investment.

Applying Behavioral Psychology To Inbound Marketing | iAcquire

Behavioral psychology helps explain why we do what we do. In this post, Tom Harari explores a few ways in which behavioral psychology principles affects inbound marketing.

This is by no means an exhaustive list, so if you’ve found any related articles that you’ve found valuable, please share them in the comments below.

However, a bunch of Japanese schoolgirls have upped the ante and brought us a really impressive recreation of the Kamehameha wave attack from Dragonball Z. The trend seems to have picked up a name, Hadoken-ing, which is actually a term derived from the popular Street Fighter games and loosely translates to “surge fist”.

The pictures initially started showing up on Twitter of Japanese schoolgirls opening a huge can of “surge fist” on their opponent or opponents in the frame.

I think it’s a pretty cool meme that can be performed virtually anywhere, but may need a few takes and plenty co-ordination to get right.

What’s that you say? You’d like to learn to do it yourself? No problem, we’ve got you covered. The folks over at Buzzfeed created an instructional video on how to take a Hadoken photo.